市场推广：
New major serial confirmations (in collaboration with subrights):
Vanity Fair first serial (5/11)
The Free Press first serial (date tk)
Additional confirmations:
Digital/print:
Air Mail original piece (5/16)
Fast Company original piece (5/19)
Forbes Q&A (5/19)
Significant media interest is brewing from:
Digital/print:
Wall Street Journal review (very likely)
Associated Press
CNBC Make It
Kirkus Reviews
The Epoch Times
New York Post
Marketing to come:
Early influencer mailing to tech and AI influencers, journalists, academics, and more, including Chip Huyen (700k+) and Melissa Chen (300k+)
The author will promote the book to his 20k+ followers across
X,
LinkedIn, and
Substack
Upcoming targeted Reddit advertising, along with a Reddit AMA during publication week
Full rundown below:
Digital/print
Always Be Learning
newsletter (28K subscribers) (1/23)
9 to 5 Mac (2/26)
BookBub (4/2)
Vanity Fair (5/11)
Air Mail (5/16)
Fast Company (5/19)
Forbes (5/19)
Cult of Mac (5/19)
The Free Press (date tk)
Podcasts
After Party with Emily Jashinsky (5/18)
The Innovation Show (5/19)
Win Today (5/19)
Office Hours (5/19)
From the Green Notebook (5/19)
Technovation (5/21)
School for Startups Radio (date tk)
The Leadership Podcast (date tk)
Events
Computer History Museum (5/26)